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Effective mobile marketing strategy
Detailed real time metrics and data collection of every scan are vital to every successful campaign. This data gives you essential business intelligence on how your audience is engaging.
The user-friendly chart dashboard provide the number of scans by date, location, state, device manufacturer and device model. You can create analytics reports or export them into various formats *.xls, *.xml, *.csv.
Knowing where your audience is scanning gives you valuable data for effective campaign targeting and on-the go changes. You can analyze every scan through an interactive zoomable map. All the location data is graphically presented using a Heat map and are broken down to Country, State and City.
Geo codes allow you to funnel users to different landing destinations depending on their location. A useful option for all nationwide QR Code campaigns as this approach can be a huge cost saver.
Using one QR code on posters and leaflets for car promotions in 2 states and 10 cities. For each scan the user gets a different landing page when scanning the same code (e.g. closest car dealer).
Planning QR code engagement based on time can be perfectly set up with Time Code. You can specify the exact time stamp of the day on which your specific content will appear. This scenario is perfect for any kind of marketing activities during the day to catch the rush hour, special time limited discounts or happy hours. Analytic for 24h gives you valuable decision data to plan your future marketing activities.
The easiest solutions to link one QR Codes to different platform apps in one go. You can link QR code to the mobile app on App store, Android store, Windows marketplace or BB. The code is smart enough to understand the difference between iPhone and iPad as well. Use this code even if you have an app just for one platform as you will get informations on how big a user group is on other platforms. If you cannot offer users a download link to all platforms you can add a default landing destination for a particular platform.
QR Codes can be designed by adding images (logotype or a white box). When creating such a code you need to know that the process will take part of the QR Code away but the QR Code will still remain readable. The only thing that changes is the version (density) of the QR Code to compensate for the missing squares covered by the logo or white box.
Nicely design codes usually get more scans as they tend to be more attractive and eye compelling.
The vector EPS format provides press ready scalable graphics in a 1-color black separation for the highest quality commercial printing. This eliminates rich-black registration issues, and enables the maximum output resolution. EPS codes are fully compatible and ready to use with professional graphic arts applications and prepress workflows.
Esponce API offers you a way to integrate QR Code features into your application. API is the perfect solution for any kind of enterprise services in the cloud that requires QR Codes and can be used in your application to automate generating QR Codes or decode content from scanned QR Code images or to sync all trackable data from your account.
Creating a lot of QR Codes by hand can be a time consuming job, especially when you need to do it for webstore products and high quantity items such as documents. By using our QR Code API you can substantially reduce the amount of time needed to produce an abundance of QR Codes. If you are not a technical person, ask your technical advisor to take a look at our QR API possibilities.
See API documentation
Some smart phones already include a QR scanner by default while others require a third party application.
QR Codes are usually scanned by smartphone QR reader applications and they are (in most cases) free to download. Visit Android, iPhone, Windows market place to grab one of these.
Decoding a QR Code can also be done on your desktop by uploading a QR Code image or capture a QR Code with a laptop web camera.